Tuesday, December 13, 2011

Diverse College Recruiting Efforts Lead to Hires

More than 70% of employers responding to the Recruiting Benchmarks Survey conducted by the National Association of Colleges and Employers (NACE)report their organization has a formal effort to hire diverse candidates – and these respondents averaged a higher percentage of new college graduate hires than those who hadn’t had a formal diversity recruiting effort. The study also finds that larger organizations are more likely to have programs in place and those with more than 1,000 employees are more likely to recruit globally.

Although larger organizations are more likely to have these programs in place they tend to have more difficulty in hanging on to their new hires, with the current five-year retention rate for new grad hires at 69.2%. Yet their efforts yield the following results:

Hiring results, by diverse populations

Target GroupFormal EffortNo Formal Effort% of All Bachelor’s Degrees Conferred
Women37.0%32.8%57.2%
African Americans10.5%4.5%8.1%
Hispanic Americans8.3%4.6%7.2%
Asian Americans13.2%11.0%6.6%
Native Americans1.8%0.0%0.6%
Physically Challenged1.4%0.7%NA
Source: 2011 Recruiting Benchmarks Survey, National Association of Colleges and Employers (NACE). Gender and ethnic breakouts for bachelor’s degree recipients are based on data reported by the National Center for Education Statistics for the Class of 2009.

Also of note in this survey: 45% of 2010-2011 entry-level hires were new college graduates, and the organizations which recruited them retained 92% of their graduate hires after one year on the job.

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